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We design early-stage B2B startups to look like top players
We design early-stage B2B startups to look like top players
We help early-stage B2B startups move fast without losing depth.
Our process feels like working with your own in-house team, focused, collaborative, and fully invested from start through launch.
We turn technical, complex information into something bold, emotional, and easy to understand. You leave with a brand that speaks clearly, and moves people. Clarity drives trust. Trust drives growth.
You finish with a full brand and live website that inspire confidence, inside and out. A brand that looks alive, and performs like your product.
We dive deep, work fast, and stay hands-on. Every project runs like a design sprint, intense, collaborative, and transparent. We keep things practical and straightforward.
"Working with LAB2 felt like having a real partner, not an external agency. They were thoughtful, fast, and very precise, and knew when to push ideas forward and when to listen. The mascot they created became something the whole company genuinely connected to, and today it's used across teams, internally and externally. It made it much easier for us to present who we are and feel confident about it."
"LAB2 joined an existing product design team and took the time to truly understand how we work. They learned the product, the constraints, and the craft from the inside, and gradually brought an external, high-level perspective that helped guide broader decisions. What started as focused collaboration evolved into influence across the wider team, helping us align, prioritize, and move forward with much more confidence."
"LAB2 helped us make sense of something that is inherently complex. They asked the right questions, challenged our assumptions, and translated highly technical ideas into a visual language that people could actually understand. The process was focused and collaborative, and the outcome was simply beautiful."
"LAB2 worked as a great extension of our team on both the brand and product UI. They're sharp, attentive, and made it easy to build a visual identity that actually stands out in a crowded market. Most importantly, they ensured our marketing and product felt like one cohesive brand."
"Working with LAB2 felt like having a real partner, not an external agency. They were thoughtful, fast, and very precise, and knew when to push ideas forward and when to listen. The mascot they created became something the whole company genuinely connected to, and today it's used across teams, internally and externally. It made it much easier for us to present who we are and feel confident about it."
"LAB2 joined an existing product design team and took the time to truly understand how we work. They learned the product, the constraints, and the craft from the inside, and gradually brought an external, high-level perspective that helped guide broader decisions. What started as focused collaboration evolved into influence across the wider team, helping us align, prioritize, and move forward with much more confidence."
"LAB2 helped us make sense of something that is inherently complex. They asked the right questions, challenged our assumptions, and translated highly technical ideas into a visual language that people could actually understand. The process was focused and collaborative, and the outcome was simply beautiful."
"LAB2 worked as a great extension of our team on both the brand and product UI. They're sharp, attentive, and made it easy to build a visual identity that actually stands out in a crowded market. Most importantly, they ensured our marketing and product felt like one cohesive brand."
"Working with LAB2 was straightforward and efficient. They understood the brand quickly and knew how to strengthen it without overcomplicating things. The result was a more flexible visual language that made our work easier and more consistent across teams."
"LAB2 jumped into the middle of a messy, unfinished branding process and immediately brought order. They were incredibly pragmatic, taking what we already had and building it into a functional system we could use across our marketing efforts. The collaboration was seamless, focused, and felt like a true partnership."
"What started as small design tweaks turned into a complete brand evolution. LAB2 approached every step with care and attention to details, eventually helping us see what we needed to truly move the needle. The process was professional, ego-free, and fun."
"Working with LAB2 was straightforward and efficient. They understood the brand quickly and knew how to strengthen it without overcomplicating things. The result was a more flexible visual language that made our work easier and more consistent across teams."
"LAB2 jumped into the middle of a messy, unfinished branding process and immediately brought order. They were incredibly pragmatic, taking what we already had and building it into a functional system we could use across our marketing efforts. The collaboration was seamless, focused, and felt like a true partnership."
"What started as small design tweaks turned into a complete brand evolution. LAB2 approached every step with care and attention to details, eventually helping us see what we needed to truly move the needle. The process was professional, ego-free, and fun."
Drop us a line, and we'll take it from there.